DTLR Introduces an Exclusive FILA x Pepsi Collection

Giant beverage brand Pepsi and sportswear label FILA unveils a classic collaboration this summer.

The best of both worlds decided to once again join forces! Fashion conglomerate FILA and beverage tycoon Pepsi have come together to release a summer collection exclusively sold at DTLR VILLA. With such a successful release previously, our team worked diligently to bring a new flavor to the international brands.

Season two has an assortment of apparel that ranges from recreational short sets to co-branded tees to represent each entity respectively. The FILA Disruptor and FILA Creator has been gaining a great deal of traction along with the comfortable beach view inspired slides. Meshing both brands worked perfectly due to both logos using red, white, and blue. The modern interpretation of the brands is what makes this collaboration exciting and sought after by the masses.

With FILA’s solidified heritage along with Pepsi’s youthful audience, this collection will be another one for the record books. Be sure to get your piece of history online at www.dtlr.com or at DTLR VILLA locations.

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Noya

Writing is a craft that LaMon "Noya" Byrams developed at a young age, but never used it on a professional level. After interning at DTLR/VILLA, the company decided to acquire his literary talents to write compelling articles focused on their latest shoes and sneakers.

June 24, 2019

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